web-goddess: archived post

Monday, September 10, 2001

Here's what amazes me about the I.T. industry: we can build something completely awesome for a client, only to have them screw it up completely with their marketing or P.R. For instance, I'm working on a site that allows a user to search for available holiday cottages in France to rent. It works well and the design doesn't suck. Yet here's a sample of the copy they sent to be used on the home page:

Finding your ideal French holiday cottage isn't easy, but every year we search France with a passion, for the most characterful cottages in the prettiest regions of the country.

"Characterful"?? That isn't a word! People get paid to write this crap? I'm going to be embarrassed to put that site on my CV!

Comments

char·ac·ter·ful (krk-tr-fl) adj. Having or displaying remarkable, memorable character: “It was easy to forget what a sensitive and characterful performance he could deliver” (Charles Champlin).
» Jann [www] » 2001-09-10 11:06:17

Okay, okay. It still sounds dumb, though. Especially with regards to a cottage.
» Kris [www] » 2001-09-10 11:50:31

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archived post

This is where my weblog goes to die. Every post has a permanent home, so this is where you should link if you're so inclined.

"RunningBlog" refers to posts related to running that are cross-posted over at geekgirlrunner.

"Moblog" refers to posts and images posted directly from my mobile phone.

"PW Blog" refers to posts recovered from my very first weblog, which dealt with news related to my college dorm.